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Bourbon Hanby & Ian Towning | Website & Social Media Strategy
December 6, 2012
Brasileiras Pelo Mundo, A Network for Entrepreneurial Women
May 6, 2013

What is the best way to design for Social Media? Twitter & Facebook

Published by Tania Jackson on December 30, 2012
Categories
  • Blog
Tags
  • Facebook
  • Facebook Interface
  • Social Media
  • Social media design
  • Twitter
  • Twitter Background

•   Take your existing website as a guideline for the design. Strong recognition is important for your  company’s appearance.

•   Profile picture: What the people will see most often is your profile picture. Either on Facebook, Twitter or Google+. People go to their newsfeeds more often than to your profile. So your little profile picture should tell them who there are dealing with. It should be either your company logo or a picture of yourself, if you are the business owner and well-known.

•   Twitter: Play with the twitter website elements and show who you are in a few pictures and words and include your contact details. It’s not just the background image that is important! The colours of the text, links and sidebars also reflect your design.

•   Facebook: Ask yourself the following questions. Do you use apps? Is your Facebook fanpage just a copy of your website? If so, you could definitely be getting more from Facebook!

•   High recognition is important but people don’t want to have the same content and pictures over and over again. Give them new exclusive content and change your design fit the small space that Facebook gives you to to display your content.

•   Ask yourself these questions: How would you like to present yourself there?

•   What impression would you like to create with your design?

•   What should customers see on the first page so that they will “like” you?

By showing people that you are serious about your brand, not only through your website but also using Social Media, you are more likely to achieve trust. Keep that trust and you are more likely to gain more fans, followers, people in your circles. Gain more fans and you have a larger community to engage with. And this is what it is all about, because loyal customers are the best customers.

Social Media Design Best Practice:

twitter

•   adam plitt  https://twitter.com/#!/adamplitt

•   I Love Typographyhttps://twitter.com/#!/ilovetypography

•   Matt Clarkhttps://twitter.com/#!/imagedesigns

•   Creative Sessionshttps://twitter.com/#!/CS_tuts

•   Egidio Murruhttps://twitter.com/#!/sickbrain

Facebook

•   Coca Colahttp://www.facebook.com/cocacola?sk=app_132920893413852

•   Nutellahttp://www.facebook.com/Nutella?sk=app_181432125248384

•   Zapposhttp://www.facebook.com/zappos

•   Starbuckshttp://www.facebook.com/Starbucks?sk=app_142063194423

As you can see, there’s a lot of scope to improve your business with social media. If you have any questions, just get in touch! By the way here it is a free e-book about Twitter: https://wordpress-591121-2465006.cloudwaysapps.com/ebook/

Thanks

 

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Tania Jackson
Tania Jackson

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